CRA-4.6.6
Licensees must ensure that all the following requirements are met with regards to promotion of products or services:
(a) They do not involve a breach of Bahrain law or any other relevant applicable law, rules or regulation;
(b) All documentation concerning promotions is in a language that clients can fully understand;
(c) Clients to whom promotions are directed must have equal opportunity in terms of access and treatment;
(d) The communication concerning promotions must be clear, concise, truthful, unambiguous and complete to enable clients to make a fully informed decision;
(e) Where the promotion involves communication of earnings potential or benefits associated with the products or services promoted, all costs, charges or levies and risks are also disclosed; and
(f) Licensees using social media platforms as a medium of promotion must provide a reference or link to more comprehensive information available elsewhere.
Added: April 2023
