‹ PB-1.5 Principle 5 — Market Conduct PB-1.6 Principle 6 — Customer Assets › PB-1.5.1 Insurance licensees and approved persons must observe proper standards of market conduct, and avoid action that would generally be viewed as improper. ‹ PB-1.5 Principle 5 — Market Conduct PB-1.6 Principle 6 — Customer Assets ›